Forbes contributors publish independent expert analyses and insights. I write about making a dent in entrepreneurial thinking. Startups operate quickly – at a speed driven by the urgency of a ...

Customer development is arguably the most important component of a customer-centric company. It’s what happens after you’ve acquired the sale, and it’s how you retain the customer into a long, healthy ...

Mobile applications have become a critical part of modern business strategy. From startups launching innovative products to ...

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Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Product/Market fit now has its own book. Alexander Osterwalder wrote it. Buy it. The Lean Startup process builds new ventures more efficiently. It has three parts: a business model canvas to frame ...

Opinions expressed by Entrepreneur contributors are their own. Proper customer research is vital to the success of your business. One of the two most frequent causes of startup failure is launching ...

If you’re trying to implement customer development at your startup, you’ll learn more from these 3 case studies than anything else I’ve seen. I consider each of these a “must-read”. I’ve quoted some ...

Get out of the building. Steve Blank, a serial entrepreneur, teacher, and father of the Customer Development methodology is best known for that phrase. Customer Development is not a reason or even an ...

This is a guest post by Neil Patel, co-founder of KISSmetrics and blogger at QuickSprout.com. He also does consulting work for a number of major Internet properties, including TechCrunch. When you ...